Ohra Pampa
Our new brand
Tradition and Innovation:
Reliable Selection
With over 35 years of experience in La Pampa and with the aim of repositioning Argentine meat in the local and international market, Frigorifico General Pico launches its new brand: Ohra Pampa Reliable Selection.
Born from a spirit of tradition and innovation, this pioneer brand honors the exuberance of livestock and the values of the Humid Pampa region through an exclusive classification protocol, guaranteeing a unique segmentation and standardization never seen before.
Ohra Pampa's number one priority is to satisfy the most demanding customers, offering products of consistent quality to suit their preferences while complying with the most strict productive standards and an exclusive selection system.
Unique pieces of exquisite presentation, tenderness, flavour and juiciness, under a rigorous gastronomic valuation system with "Gaucho Knives".
Available exclusively at premium butcher shops, its online store and chosen by the country's top restaurants and chefs.
The Path of Excellence
Ohra Pampa offers four selection lines according to customer needs and the use of the product. Additionally, all lines are classified with an exclusive valuation system: the Gaucho knives.
BUTCHER SHOP
Unique cuts, out of the ordinary. Boutique shopping experience with specialized advice.
GASTRONOMY
The line chosen by restaurants and top chefs. Consistently high quality cuts for fine dining.
EXPORT
Premium cuts classified with the Gaucho knives system for the most demanding markets in the world.